Apparel / Ski & Everyday
Made for the cold. Worn all week.
Outerwear, layers and everyday winter wear from Patagonia, Arc’teryx, Canada Goose, Helly Hansen and more — with fitting rooms at both stores so you can try it all on. Family-owned in Brookfield and Mequon since 1946.
Not just for the mountain
Most of it never sees a chairlift.
A lot of what we sell to wear isn’t tied to one sport. The shell that keeps you dry on a powder day is the same one you’ll grab for a February dog walk, a football game or a long wait for the bus. The fleece you layer under it does double duty all winter.
So apparel has its own home here. Come in for a ski jacket, a parka for the commute, or the base layers and socks that make either one work. Try it on, move around in it, and leave with something you’ll actually wear.
For everyone in the family
Fit matters off the hill too.
Sleeves that reach when you reach. Room for a layer underneath. A hood that works with a helmet, or without one. That’s why we’d rather you try it on than guess from a size chart.
Head to toe
Layer it right and the cold stops winning.
Warmth comes from the whole system, not one big coat. A base layer that moves moisture off your skin, a midlayer that traps heat, and a shell that keeps out wind and wet — then the socks, gloves and hat that decide whether you’re comfortable after an hour or miserable after ten minutes.
Brands we carry
The names on the rack.
…plus Burton, 686, Roxy and Volcom on the snowboard side, and Cotopaxi, Dale of Norway, Darn Tough, Hestra, Kombi, Le Bent, Parajumpers, prAna, Sorel, UGG and more. Looking for something specific? Call ahead and we’ll check.
Playing tennis or pickleball?
Court apparel lives with the court sports.
Performance tops, shorts, skirts and dresses for men, women and juniors are on our tennis and pickleball pages, along with the shoes to match.
Come try it on
Find the layer you’ll live in.
Tell us what you need it for — the hill, the commute, a trip, or all of it — and we’ll pull a few to try. Sizes and colors move fast once it gets cold, so it’s worth calling ahead if you’re after something specific.
Both stores: Mon–Fri 10am–7pm · Sat 10am–5pm · Sun 11am–5pm. April through August, Sunday is 11am–4pm.